Schick Intuition
“Ribbon Bomb”
How do you motivate Gen Z women to try a new razor with “visible ribbons of moisture”? Tap the talent of celebrity vlogger Britanni Louise Taylor and challenge them to “ribbon bomb” their world for a chance to win cool prizes! The results: over 1.5 million video views, increased product awareness, and a significant uptick in retail sales.
Influencer Video
Created with Brittani Louise Taylor